Good UX copy doesn't have to be short!

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We often think that our web copy needs to always be short, snappy and simple.

There's nothing wrong with that. But it doesn't have be like that all the time. In fact, there are plenty of examples of major websites that use lengthy copy.

I've taken a look at some ways you can use lengthy copy effectively over at the Invision blog.

Do me a solid and check it out

Here's a glimpse:

If you don’t spend the time to explain what’s happening and why, then your users aren’t going to be happy. Error messages, on the whole, can be pretty bad at this.

When we become so focused on the “less is more” principle, we forget that less is sometimes… exactly that. Less. With no information on what to do next.